Sunderland AFC supporters turned out in significant numbers at the Sunderland Stadium Store for the launch of the club's 2026-27 home shirt. The new strip draws inspiration from the club's historic 1937 FA Cup triumph, marking a connection to one of Sunderland's most memorable moments in football history.

What Supporters Received

Fans who purchased the shirt received commemorative pin badges, collector cards and a retro-style newspaper as part of the launch. The strong turnout reflected supporters' enthusiasm for the new kit and the historical significance behind its design.